Rita El Khoury / Android Authority
tl; DR
- Google has reportedly sold 27.7 million phones since the launch of the Pixel series in 2016.
- That number will account for a tenth of Samsung's sales in 2021 alone.
It's Pixel launch day and everything points to a wider release of Google's new flagships. The company has confirmed that the Pixel 7 series is expanding to new markets this time around, so it looks like Google is aiming to sell more phones. The company never releases statistics on how many phones it sells, but third-party data shows that the Android maker has shipped about 27.6 million Pixels so far. Since the launch of the Pixel series in 2016, less than thirty million phones have crossed the line.
The data comes from Bloomberg reporter Vlad Savov, who obtained the figures from research firm IDC. You might be shocked to see a comparison between Google and Samsung, the leading manufacturer of Android phones. As Vlad points out, Google Pixel sales are a fraction of Samsung's sales in 2021. He says it will take Google 60 years to sell as many phones as Samsung in a year.
Since Google launched Pixel phones in 2016, 27.6 million units have been sold. That's 1/10th of Samsung's sales in 2021. In other words, it will take Google 60 years to sell as many phones as Samsung.
Data: IDK
Samsung isn't the only Android OEM selling significantly more phones than Google. Even Xiaomi, Oppo and Vivo shipped far more devices than Google in 2021. Of course, all these OEMs have been in the smartphone market for much longer and sell devices in different markets and price ranges. So it's still not fair to compare Google with other Android OEMs.
It's also important to note that Google is improving and likely seeing growth in its smartphone portfolio. In April, the company confirmed that the Pixel 6 series had become the best-selling smartphone series of all time. This was a remarkable feat for Google considering the Pixel 6 series launched in very limited markets. As Google expands its presence in the market this time, the Pixel 7 series could set more records for the company.
Also read: How to watch Pixel 7 and Pixel Watch launch and what to expect
